Monday, March 26, 2012

Feather Baby Organic Pima Cotton Clothing

At HOORAY we are constantly on the look-out for children's clothing that is stylish, AND that can also be of 'value' to the mother purchasing a product. We think 'value' can take on different forms. Sometimes the 'value' in a product can be the company behind the clothes. We have noticed that todays designer's are looking to design more than just clothing, but a viewpoint that seems to be 360 degrees.

Several years ago, we fell in LOVE with Feather Baby clothing. Not only is it the purest cotton, but this family owned business was on a mission to create a socially responsible company that worked closely with the farmers who grew the cotton.

Sude Dellinger Peta, designer and mother of triplets, was on a mission to bring only the purest cotton and modern style to newborn baby clothing. Her research brought her to Peru where organic pima cotton is grown and harvested under Fair Trade agreements. Each season the cotton is bought at a guaranteed price above market value, and both men and women are paid the same.

Can it get any better? Yes, we say! You'll find refreshing designs that are not overly prissy OR overly modern. Each season Feather Baby clothing steers clear of the typical pink & blue color combinations, too. And, this is exactly why we fell in LOVE with Feather Baby clothing!

Feather Baby clothing is ultra-soft and blends a modern yet classic asthetic from geometric prints to modern florals. Baby will certainly be comfortable in the soft pima cotton, and mom will be pleased that her babe is stylin'.